B2C Promotional Marketing

BREW-OPOLY

2008-02-29T09:00:00.002-05:00

BREW-OPOLY presents a frothy collection of some of North America’s tastiest microbrews. The game was developed by Late for the Sky, specifically designed to cross-promote many of the great microbreweries throughout the United States and Canada. The game is available at a wide variety of retail stores and a number of specialty outlets. The source of great fun and conversation, BREW-OPOLY features deed cards containing information about each microbrewery that appears on the game board, including their respective websites. Cheers!

JOHN DEERE-OPOLY

2008-02-29T08:43:00.008-05:00

Late for the Sky produced the original JOHN DEERE-OPOLY game for the Cary Francis Group. This game was distributed solely through the John Deere dealer network and was a product-driven promotional/retail item that supported the Company’s popular line of heavy equipment, including both industrial and agricultural machines.

CASEY-OPOLY

2008-02-29T08:42:00.002-05:00

CASEY-OPOLY was produced to celebrate the 35th Anniversary of Casey’s General Stores.
Patrons of this popular convenience store chain were treated to a virtual Casey’s shopping trip, with a light-hearted look at store items and the Casey’s shopping “experience.” The game retailed throughout all of the Company’s locations. Manufacturer coupons were included in the game to promote the items found in the store. Collectively, the coupons provided greater value than the cost of the game. Casey’s General Store enjoyed 100% sell-through of the games.

LENDING GAME

2008-02-29T08:40:00.002-05:00

This custom promotional game was produced for Interbay Funding. The game served as a showcase for the Company’s broad portfolio. LENDING GAME provided a unique vehicle through which information could be delivered to individual as well as group investors regarding the Company’s various funds, products, and services. The game has proven to be significantly more memorable than a traditional collateral piece, and certainly has a lengthy shelf life – no one wants to throw this great game away! There are now two editions - LENDING GAME and BANK-OPOLY!